Telefónica’s NFT marketplace now features Harvverse digital collectibles, connecting global consumers with coffee farmers. Harvverse leverages blockchain to enhance transparency and fair compensation in the coffee industry. Each NFT represents a coffee plot, enabling direct support for farmers. Harvverse introduces two collections: “Green” for environmental sustainability and “Carbon” for earthy scents and planet-saving themes. Prices range from approximately $55 to $553 for the 32 available NFTs.