Company Overview: Sorare, a leading fantasy sports gaming platform, leverages officially licensed digital player cards to create a dynamic marketplace for users to buy, sell, collect, and compete with legacy teams. Founded in 2018 in Paris, Sorare has grown rapidly with over 3.5 million users globally, supported by partnerships with major sports leagues and endorsements from top athletes.
Work Opportunities: This position offers the chance to be at the forefront of the evolving sports entertainment industry, directly influencing major marketing initiatives and global brand strategies.
Role Overview: As the Head of Marketing, you will be pivotal in shaping Sorare’s brand and expanding our user base. Reporting directly to the CEO, this role involves strategic oversight of our marketing efforts, aimed at enhancing brand recognition and driving user engagement across multiple channels.
Responsibilities:
Develop and implement marketing strategies that align with Sorare’s mission to connect sports fans globally.
Lead a diverse marketing team to execute campaigns that effectively communicate our brand’s values and offerings.
Engage with our community, influencers, and partners to foster strong relationships and enhance user experience.
Monitor and analyze marketing performance to ensure maximum efficiency and adjust strategies as needed.
Spearhead innovative social media and influencer campaigns to increase brand visibility and attract new users.
Desired Experience:
A minimum of 8 years in product marketing, including at least 4 years in a leadership role, preferably within the mobile gaming or sports industry.
Strong leadership skills with the ability to manage and inspire a team in a fast-paced startup environment.
Excellent analytical abilities to measure and enhance the effectiveness of marketing strategies.
Profound knowledge of the latest marketing techniques and social media platforms.
Passion for sports and an understanding of the sports gaming landscape.
Additional Skills: Expertise in digital marketing analytics, strategic planning and budget management, along with a proficiency in blockchain and NFT technologies to effectively engage a global audience.
Application Note: Interested applicants should submit their resume in English, detailing relevant experience and accomplishments. Please include a portfolio or examples of previous campaigns if applicable.
Compensation: Competitive salary and benefits package reflective of the role’s impact and the candidate’s experience.
