Lowe’s Launches “Open Builder” to Create Virtual Home Goods For use in The Metaverse and Releases NFT Collection

Lowe's launches "Lowe's Open Builder," a storefront through which it offers virtual goods for use in the metaverse and releases limited-edition NFT wearable collection.

by Flavia S.
lowes open builder

Lowe’s, an American home improvement retailer, has begun work on its first metaverse project, “Lowe’s Open Builder,” a storefront through which it offers virtual items.

Builders can download over 500 3D product elements that imitate things from real-world shelves for free via Lowe’s Open Builder, a new content repository that will be open to all builders. 3D items will include lighting, patio furniture, area rugs, kitchen and bath accessories, and decor accents. 

Users may employ these in both metaverse and non-metaverse environments, such as gaming, augmented reality, and creative design. Builders may also use them to create virtual land, homes, goods, and experiences across decentralized communities.

Users will also have access to the brand’s exclusive NFT wearable collection, with the first 1,000 builders in Decentraland able to upgrade their avatars with themed boots, hardhats, and other accessories. The NFTs will be available through a free NFT airdrop to all MetaMask wallet users.

Users can view and download Lowe’s 3D product assets through the Lowe’s Open Builder website until July 20. The event will be offered to NFTs while supplies last—the first 1,000 participants will get a limited-edition NFT wearable.

Users may visit LowesOpenBuilder.com starting today to view and download Lowe’s 3D product assets, and NFT.LowesOpenBuilder.com until July 20, 2022, to link their MetaMask wallet and sign up for the airdrop.

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