Prudential Financial to Enter the Metaverse with Virtual Insurance and Financial Services and NFTs

Prudential Financial has filed ten trademark applications to enter the metaverse and the world of non-fungible tokens (NFTs).

by Flavia S.
prudential metaverse nfts

Prudential Financial, the American Fortune Global 500 and Fortune 500 company whose subsidiaries provide insurance, retirement planning, investment management, and more, has filed ten trademark applications to enter the metaverse and the world of non-fungible tokens (NFTs).

According to the trademark application submitted to the USPTO, Hyundai aims to provide:

  • Financial transaction services involving cryptocurrency, non-fungible tokens (NFTs), and blockchain technology;
  • Providing financial information in the fields of decentralized finance (DeFi), digital currency, virtual currency, cryptocurrency, digital and blockchain assets, digitized assets, digital tokens, crypto tokens, non-fungible tokens, and utility tokens;
  • Retail store services featuring virtual services, namely, insurance and financial services for use in the metaverse, online environments, virtual environments, extended reality, and other virtual worlds
  • Entertainment and education services, namely, providing online, non-downloadable virtual insurance and financial services for use in the metaverse, virtual environments, and other virtual worlds created for entertainment and education purposes.

The news was shared earlier today via Twitter by trademark attorney Michael Kondoudis.

The metaverse and NFTs are gaining popularity, with more and more trademark filings coming through and encompassing all sectors.The financing sector is no exception. To name a few, Capital One and Mastercard filed similar trademark applications to enter the metaverse and the realm of NFTs.

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